Facade building wrap are used when historical buildings or buildings of architectural importance undergone refurbishment or maintenance work. As these buildings are the reason or part of the reason why tourists visit them, its important, they look as good as possible. Typically, as they are old, they need constant renovation and conservation work.
This is when facade building wrap covers or hides the unpleasant looking scaffolding. If done well, the construction work almost becomes invisible.
Somerset House is open to the public and often has exhibitions and events at the impressive grade 1 listed building. Events like Film4 summer screen, which over fourteen summer nights has London’s largest outdoor screen. Film4 transform’s the Edmond J. Safra Fountain Court into a stunning open-air cinema.
Facade building wrap hides the scaffolding
This project is on two separate scaffolding structures which supports the temporary roof. A necessary requirement for the renovation work. But whilst the work is being carried out Film4 has an event in the courtyard area of Somerset House and the scaffolding structures looked unsightly. Project Print Management was asked to produce our facade building wrap to disguise the scaffolding.
As the scaffolding had already been installed, we used some library images taken by the professional photographer. This photo worked well as the photographer had ready touched up some of the image.
Scaffold wrap are digitally printed onto mesh PVC
Printed onto Verseidag mesh PVC banner material which is then wrapped onto our installed scaffolding sub-frame.
The building wrap was digitally printed on 5 meter wide format printer using UV ink technology. The print is expected to last around 3-4 years externally however does depend on the exposure to the sun. South facing print will fade faster than if it was in the shade. The finishing we used a high frequency welder and eyeletted every 300mm.
The installation is carried out by our specialist rope access team, who have training up to IRATA level 3 qualification. All our rope access installers are also CSCS certified.
IRATA International is a formal training and certification scheme, and grading structure. All IRATA International members are obliged to use this scheme. Rope access technicians are grouped into 3 grades, depending upon their experience and level of assessment.
Press Release: Specialist printer creates ultra-realistic scaffold wrap for Somerset House
London, UK; 8 January, 2020 – The iconic Neoclassical façade of Somerset House is instantly recognizable overlooking the South side of the Thames. And while the building is currently undergoing some restoration work, you may not have noticed thanks to the ultra-realistic building wrap that covers the construction work beneath.
The man behind this impressive faux façade says it’s been one of his most challenging jobs to date, involving countless hours of photo-editing, printing and installation by skilled professionals.
“This type of wrap is called a trompe L’oeil building wraps and they are somewhat of a specialised craft,” explains Project Print Management (PPM) owner and creator, Justin Murray, “The process begins with a team of engineers and designers collecting accurate measurements and photos of the building façade, which are then carefully edited to create the perfect realistic perspective, colour and scale. A framework is then built over the building scaffolding that will hold the printed wrap exactly in place to create the optical illusion during the construction work. Our team then coordinates a skilled specialist rope access team to install the enormous print on the frame.”
The building wrap was digitally printed on 5-meter-wide format printer using UV ink technology onto Verseidag mesh PVC banner material, which can let the wind pass through.
These types of facade building wraps are often used when historical buildings are undergoing refurbishment or maintenance work. Since these buildings are often visited by tourists, it’s important they maintain their characteristic visual aesthetic, so the building wraps cover up any unsightly scaffolding, making it almost invisible.
Somerset House is one such grade 1 listed building, open to the public and regularly hosting exhibitions and events throughout the year from ice-skating in the winter to the Film4 summer screenings, where the courtyard is transformed into a stunning open-air cinema, housing London’s largest open-air screen.
“Most of our work is on period buildings, and it’s always challenging to get our print to visually represent the actual building. This is the ‘art’ of the process – making it look like nothing’s there,” says Murray.
He founded PPM in 2011 after leaving the print company he had started at age 19 and run for 18 years, deciding to become a specialist large-format creative print coordinator.
Almost 10 years on and Justin is still enjoying using his business experience and creative talents for a range of exciting large format printing challenges, including his specialty of trompe L’oeil building wraps.
“Lots of companies handle quite complex large-format print jobs, but not many do the kind of thing we specialise in at PPM,” enthuses Murray, who has created building wraps for clients including; The Monument to the Great Fire of London, Everton Football Club Stadium and the BNP Paribas building.